Client: USGA / Project: The U.S. Open: Drive to Pinehurst
In the months leading up to the U.S. Open, we partnered with the USGA and set out to capture the stories of three passionate golfers – all on different stages of their journey in the game. Our film brought to life the ambitions and dedication that these athletes endure to reach their ultimate goal: competing in the U.S. Open.
This content was then pushed out through the USGA and U.S. Open's social channels, inviting attendees to come to the USGA's physical footprint - a golf village in the center of Pinehurst, were over the course of the tournament we entertained attendees with a live-stream leaderboard, special programming and guests, putting greens Carolina food-favorites and more.